Freelancing Basics: How To Hustle and Get Clients Even As a Student
Freelancing is no easy job, but learning how to hustle earlier is a plus. In this industry, your petty grades won’t matter at all, however your portfolio and confidence will.
“Where do I start?”
Build your online presence
One thing that most clients do when they need to hire someone is searching the web or asking for recommendation through their connections. When you’re easily searchable or someone knows you, it’s easier to justify your worth and what you can do.
Social Media is #TheBomb
You can start by signing up on LinkedIn, Instagram, and Facebook. By having LinkedIn, you can update your credentials anytime and expand your network. You can also apply for jobs posted by companies, but it’s mostly full-time jobs or with a bond.
Moving forward, you won’t believe how Instagram can turn a simple person into an overnight influencer. The more followers you have, the more chances brand wants to work with you. It looks like a glamorous life, but it’s pure hard work and must be appreciated greatly.
Finding freelance jobs are usually instantaneous because clients need them the next day or over the weekend. Most of them posts in Facebook groups where the artists and the specialists are easily available. It’s a mini community or a talent pool where clients get the job done and freelancers get their gigs.
It’s a matter of sending your portfolio and crafting the right message.
Content matters in all kind of forms
The clients certainly have a vision of what they want and most of the time, giving them a glimpse of that vision will likely get you hired. In this process, your portfolio plays a big role. They won’t judge you for your CV since most of the freelance jobs expects an output from you.
With that in mind, you must create art, write-ups, building communities, organizing events, etc. You can help them find that perfect puzzle piece for their vision by showing your craft. Maybe you’re the one they’re looking for.
Sending pitches and applications
When sending emails to potential clients, always remember to attach your portfolio (written, digital art, demo reel, etc.) and your CV. While your degree won’t matter that much, they still want to see what you’ve accomplished to match your skills with the jobs they have.
Take this as an example, Beth just finished her third year of college studying Engineering. On the side, she also writes for her blog and been wanting to create a career out of it. She joined a job listing Facebook group and saw a job post looking for content writers.
She hesitated to send an application because of her Engineering background, but she really wanted to try. So, she drafted a resume that highlighted her blogging skills and prepared a portfolio containing her write-ups. Aside from those, she also wrote a cover letter that indicates her intent and a summary of her qualifications for the job.
Always remember to highlight the skills that will match their job posts. You also need to learn the art of waiting and coping with rejections. It may not always be ‘Yes!’, but what matters is that you tried.
Keeping your first client and sustaining hustle days
Freelancing career usually starts with a loyal client. As much as possible, even if that first client only gave you a menial task for a few bucks, make sure they’re satisfied. Keep in mind that if you gained their trust, they won’t waste their time again looking for other freelancers. They got you, the amazing and reliable friend they know, anyway.
By doing this principle in any jobs, you’ll get to keep a pool of clients that will tap you anytime. This makes your career stable and sometimes, overflowing with work. When that happens, you can also hire an assistant to help you out when the workload is too much to handle. This time, you’ll be the middle man!
Having an assistant can help you sustain your fruitful career or even more, you can build a little team and register for a company name to reach out a higher market and make a name for yourself.
Freelancing is a very rewarding career if you’re passionate with what your doing and you know how to sustain it.
What do you think of a freelancing career? Are you ready for it?